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Siskiyou Media Outlook
Show 1 - Alliance For Community Media 09
58min discussion of our recent visit to the ACM'09.
Hosts:
Greg Messer, President, Siskiyou Media Council
Audra Gibson, Executive Director, Siskiyou Media Council
John Cumming, Technical Director, Siskiyou Media Council
Crew:
Producer: Audra Gibson for Siskiyou Media Council
Co-Producer: John Cumming
Director: Brendan Butler
Technical Director: Ron Lovelace
Titles: Wendy Murray
Sound: Todd Cory
Lights: Brendan Butler, John Cumming
Set: Linda Sue Runnels
Graphics: John Cumming
Cameras: John Googins, Linda Sue Runnels
Graphic Package
- Open, close, segment and lower thirds developed with a theme similar to the ACM 09 promotional materials.
Key words:
Access
Automation
Distribution
Opening ( 1min )
- [ Music + Titles over video/still montage ]
Siskiyou Media Council
presents...
Sisikyou Media Outlook - Alliance For Community Media
International Conference and Exhibition 2009, Portland, OR, July 2009
Inroductions:
Audra Gibson,
Executive Director, Siskiyou Media Council
Greg Messer,
President of the Board, Siskiyou Media Council
John Cumming,
Technical Director, Siskiyou Media Council
Featuring a bonus appearance of FCC Committee member, Micheal Copps, upon his retiring as acting chair of the committee.
Introduction ( 6mins )
- Welcome, outline of show. ( Setting the hooks )
- What is Siskiyou Media Council and how does it relate to MCTV 15?
SMC is the non-profit umbrella organization that oversees public access television production and broadcast in Siskiyou County.
- Our Mission is to encourage and support the use of media to share thoughts, opinions and events, by and for the people of Siskiyou County.
- Public, Education and Government access channel
By nature of the franchise agreements the cities and county have with Northland Cable TV, subscribers pay a franchise fee on their monthly cable bill. Some agencies pass through a portion of these fees in support of public access. We provide 'PEG' operation by nature of our agreements with the cities of Mt. Shasta and Weed. Our contracts with these cities supports our management and growth of public access for the benefit of the communities. Funding from the city of Dunsmuir under community promotion helps to keep their city info up to date on our electronic bulletin board. Pass through of a portion of the franchise fees collected from Northland subscribers living in the county juristiction has been requested from the county and is still under consideration.
- Partnership with COS and the shared facilities
SMC operates under a MOU with the college to share studio space and equipment. Television production classes are offered at COS and participants often choose to volunteer and improve their skills by working on various MCTV 15 and SMC projects.
Livestreaming of Northland programming, info and access to goings on and is a work in progress.
- What is the Alliance for Community Media?
The Alliance for Community Media ( 1976 ) is a grassroots membership organization which supports and advocates for public, educational, and governmental (PEG) access television centers and channels.
The Alliance is comprised of 8 regional affiliates: Central States, Mid-Atlantic, Midwest, Northeast, Northwest, Southeast, Southwest, & Western States. The Alliance has state chapter affiliates in Indiana, Maine, Massachusetts, Michigan, New Hampshire, New York, Ohio/Kentucky, & Vermont.
The mission of the Alliance for Community Media is to advance democratic ideals by ensuring that people have access to electronic media and by promoting effective communication through community uses of media.
- How do they serve us as a member
- recognizes the need for electronic democracy is a worldwide issue.
- Education: Alliance for Community provides and shares educational resources and training to all of our communities so they are informed about community media and empowered as citizens.
- Advocacy in Washington, DC
- Networking with other members
Humbolt, Ft. Bragg, Sacramento, San Jose
- News and opinions
- Conferences
Media Access ( 7mins )
Providing the public with access to television production equipment for the creation of community-based programming.
- Studio/facilities/equipment
Media Education ( 10mins )
Providing the public with training in television production and media literacy, including hands-on experience with studio, field and editing equipment.
After school and summer program models, partnerships
- Updating Training
- Social Media
Meet youth where they are 'hanging out' Facebook, My Space?, Twitter, You Tube
Journalism is a good core for media production, need in our community to integrate it into media programs
- Making the news
- Being the news
- College / Schools
- Project based learning
- Emergency Preparedness
Partnerships with law enforcement, governing bodies to inform and educate. Examples from southern CA fires.
Media Business ( 8mins )
- Our definition
- Tasks of administration
- Emergency Preparedness
- Building relationships and partnerships
- Best practices
- Cause Impact
Media Distribution ( 9mins )
Making public access channel time available to individuals and community groups. Scheduling a diverse array of local programming on the public access channels. Programming is cablecast to the subscribers of Northland Cable South Siskiyou County, as well as streamed live on this website.
- Channel systems analog to digital
Media Production ( 9mins )
Collaborating with community-based organizations and other partners to develop programming that encourages civic dialogue, cultural expression, and increased awareness of important community issues.
- Curated ( Staff / Professional ) productions
Most Access Centers make products that reach beyond public access productions in order to help fund their operations. WE have started with our PROPS division, and as resources permit, could expand to some progamming produced by SMC with specific guidelines and parameters set to a standard.
A local example of free speech headed to the internet, in response to shrinking budgets for print media. How can we partner with our other local media outlets for mutual benefit of business and the consumer?
- Sacramento Bee and Sacramento Access
- High school football highlights
- Building community engagement
- Emergency preparedness and post event information
- Documentary productions
Closing ( 6mins )
- Hometown video awards
- Dinner, Party, Tours, Expo, Cocktails
- FCC Commissioner Copps exit interview
- Call to action
Credits ( 2mins )
- [ Credits roll over Portland scenes ]
Total Run Length ( 58mins )
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